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Cust

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Cust uses AI agents to give every customer personal attention. This platform helps customer success teams manage all accounts, including smaller ones, by automating one-on-one conversations. It helps with onboarding, feedback, and sales, leading to better customer retention and more revenue.

About Cust

Who It's For

This tool is for customer success teams aiming to give every customer, big or small, personal attention. It helps manage many accounts, boosting loyalty and retaining more revenue. It's ideal for teams wanting to improve customer journeys without needing a huge staff.

What You Get

You receive AI agents that chat directly with your customers, just like a human. These agents automatically handle replies and learn each customer's needs. This helps you identify happy, at-risk, or upsell-ready customers. It provides ready-made plans for onboarding, collecting feedback, and boosting sales and renewals.

How It Works

The platform uses AI agents to start proactive conversations. These agents follow specific plans, such as guiding new users or asking for feedback. They listen to customer input to understand goals and issues. This information then helps the system personalize experiences and suggest the next best step for each customer, improving retention.

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Features & Capabilities

πŸ€– Core AI Agent Capabilities

One-to-One Conversations

Initiate personalized, direct conversations with individual customers to foster deeper engagement.

Automated Reply Handling

AI agents automatically process and respond to customer replies, ensuring continuous communication.

Rule-Based Automation

Define high-level rules to guide AI agent interactions, replacing static email templates with dynamic logic.

πŸš€ AI-Powered Customer Journey Plays

AI-Driven Onboarding

Guide customers through account setup, goal identification, and success metric definition using AI agents.

AI-Driven Activation

Ensure initial product usage starts smoothly and help customers experience their 'Aha!' moment with AI guidance.

AI-Driven Feedback Collection

Proactively solicit feedback, forecast usage, and segment customers based on insights gathered by AI agents.

AI-Driven QBR Support

Assist with Quarterly Business Reviews by confirming value, gathering feedback, and identifying upsell opportunities.

πŸ“ˆ Revenue Growth & Retention

Revenue Retention Playbooks

AI agents execute strategies for customer onboarding, feedback escalation, and proactive renewal management.

Revenue Expansion Playbooks

Automate upsell and cross-sell initiatives to identify and capitalize on opportunities to grow customer value.

Dormant Customer Recovery

Re-engage inactive customers through targeted AI-driven playbooks to recover potential lost revenue.

🧠 Customer Insights & Personalization

Conversational Insights

Leverage AI-driven analysis of customer conversations to generate unique and actionable insights.

Automated Customer Segmentation

Automatically categorize customers into segments like 'Growth opportunity', 'Satisfied', 'Unsatisfied', or 'At risk' based on interactions.

Personalized Customer Experience

Use generated insights to tailor customer interactions and provide a highly personalized experience.

Use Cases

Scaling Proactive Customer Lifecycle Management

Customer Success teams often struggle to provide personalized, high-touch engagement to all accounts, especially small customers, leading to missed opportunities and churn. Cust AI deploys intelligent agents to proactively guide customers through onboarding, ensure activation, gather critical feedback, and manage renewals, ensuring every customer receives tailored attention and driving overall retention.

B2B SaaSFor: Customer Success Managers, Customer Success Operations

Accelerating Revenue Expansion and Churn Recovery

Identifying and converting upsell, cross-sell, and churn recovery opportunities across a large customer base can be time-consuming and inefficient for human teams. Cust AI leverages AI agents to execute specific sales playbooks, identify growth potential during QBRs, and re-engage dormant or at-risk customers, directly contributing to increased net revenue retention and efficient revenue recovery.

B2B SaaSFor: Account Managers, Customer Success Managers, Sales Leaders

Generating Actionable Customer Insights for Personalization

Understanding the unique needs, goals, and sentiment of individual customers at scale is a significant challenge for GTM teams. Cust AI enables one-to-one conversational engagement, automatically processes replies to extract deep insights, and segments customers into actionable categories like "Growth opportunity" or "At risk," empowering teams to deliver truly personalized experiences and proactive, data-driven interventions.

B2B SaaS, Customer ExperienceFor: Go-to-Market Leaders, Customer Success Managers, Product Marketing

Frequently asked questions

Tags

Specifications

Deployment
Browser
Cloud
Target Audience
Startup
Business
Complexity
No-code

Pricing

Foundation

Per monthly

$499
  • Manage up to 100 accounts
  • Unlimited seats
  • We handle integrations & setup

Growth

Per monthly

$1499
  • Manage up to 500 accounts
  • Unlimited seats
  • We handle integrations & setup

Pro

Per monthly

$2499
  • Manage up to 1,000 accounts
  • Unlimited seats
  • We handle integrations & setup

βœ“ Plans from $499 / monthly